Using AI to Enhance Social Media Impact – Session 1 of 4
Gold Partners and Invited Guests Only. If you’d like to apply, please contact your Key Account Manager.
We’re thrilled to announce the next phase of our New Way of Working initiative. After successfully ideating on “Remote Work” during 2020–2022, we’re now shifting our focus to Using AI to Enhance Social Media Impact. This exclusive, invitation-only workshop series is a hands-on opportunity for our Gold Partners and selected guests to explore AI’s potential for transforming social media strategies and to master the capabilities of Transformation360.
Participants will explore the entire Transformation360 process—from defining strategic initiatives and conducting experiments to setting up dashboards and ideating on AI-driven solutions to enhance social media reach and engagement. In parallel, we’re releasing new Transformation360 courses to support learning and implementation, creating a streamlined, logical progression for all users.
Session 1 of 4: Kickoff and Team Formation
In our first session, we’ll dive into the three core social media challenges that AI can address:
- Sourcing high-impact content
- Creating and reusing engaging visuals
- Partnering with influencers to expand reach
The agenda includes an introduction to these challenges, a live setup of the campaign site, and team assignments. Teams will be responsible for campaign management, ideation, and dashboard setup, giving each participant a role in driving our initiatives forward.
By the end of the session, you’ll be primed for ideation, with goals set for gathering ideas, clustering them, and building initial hypotheses to guide experimentation.